2011年6月27日星期一

Great team building program leads to great team spirit

mbt shoes clearance  Great team building program leads to great team spirit

A team is normally define as a group of people that works together in order to accomplish a given objective. And this is also applicable for project management. The common objective here is the project and it is important that individual member of the team work together hand in hand.

In all fairness this is very different in reality. There will always be problem when you have to work with a group of people. This is the main reason why companies pay a lot of money for team building program so as to enhance team spirit within the organization.

Hereunder you will find 3 team building program that is commonly used in organization in order to help build the team spirit.

Cooking course

There are indeed some companies that make use of cooking class in order to enhance the team spirit with their organization. Most of the time they will be asked to work in diverse groups and prepare the lunch. This can indeed be a fun and very effective way to build team spirit.

Audiovisual creation

In this case the team will be expected to create a mini-video. For instance the team may be asked to create a complete news broadcast with the script and the record. There are different ways how you can adapt this activity. Another variant might require that the team set up an entire advertising campaign. Some restriction can be applied to make the game more interesting.

Outdoor activities

Some companies might make use of outdoor activities such as treasure hunts or hiking. This sort of activity will not only allow you to build some great team spirit within the organization but also allow the team members to take a break from the office setting.

Experiential Marketing and Its Impact on Consumers

Experiential Marketing and Its Impact on Consumers

Experiential marketing is now a favoured marketing tool based mainly on the fact that it enables marketers to place the brand in the hand of the consumer thereby allowing trial by way of sampling and brand education.

The concept of experiential marketing is based on individual, face to face interaction between brands and consumers. It is a most effective way of creating a direct relationship between the brand and the consumer.

Although the practice is a fairly new one, the concept of experiential marketing has been around for a very long time through the intuitive instruments that companies have used to make their brands more accessible and attract consumers. What we are witnessing now is a new stage of this type of marketing, one of maximum transparency in business communication in which the concept of experiential marketing is a must. (Is this true, do we have anything to base these statements on??)

The traditional ways of acquiring brand information is no longer enough to keep consumers satisfied, and for good reason. The Internet has made it possible for consumers all over the world to become more educated before committing to spending their money. The fact that one can use the Internet to find testimonials and reviews of products or services is just one example. More and more consumers want to make informed choices and there is little wonder why the need for direct experience has seen such a tremendous growth with the advent of the Internet (is this a fact, do we have research figures to hand to base this on??)The tendency now for the wide public is to choose the brands that show willingness to invest in a personal relationship with consumers. Brands need to be readily accessible and make it possible for consumers to become emotionally attached to them. This is what experiential marketing comes down to, facilitating a memorable experience or a direct interaction between a brand or product and the consumer.

In these tough times, consumers are reluctant to commit to spending if they are not aware of brand USP��s and benefits. The decision to purchase is now, more than ever mbt shoes clearance , based on experience of the brand.

The major advantage of experiential marketing is that it is the only type of marketing that combines the use of all five senses. As opposed to the classic message that delivers the information to a public considerably wider than the targeted one, experiential marketing drills down to specific target markets thereby avoiding media wastage.

Experiential marketing has the ability to create memorable experiences as far as the emotional impact on consumers is concerned and there is no doubt that senses and emotions translate directly into increased sales numbers and brand awareness.

2011年6月26日星期日

Find The Best Kayaks For Sale

Find The Best Kayaks For Sale

If you love kayaking, you can easily find the best kayaks for sale as this sport is gaining in popularity as a recreational and hobby sport. Whether it is your hobby or you are into kayaking for fun, it can provide hours and even days of individual or family fun.

Variety Of Materials And Uses

If you go to a kayak store, you would find kayaks of different hull designs, lengths, and prices. There are rigid or hard-shell boats made of fiberglass, carbon fiber, and metal, wood, plastic, PVC, or rubber. There are foldable and inflatable types of boats. There are kayaks made for one person and two persons. Kayaks use a double-sided paddle instead of the regular canoe paddle and some have a skirt that goes over the top to keep water out of the boat. Each design of kayak is made for its specific advantage which includes maneuverability, stability, and paddling style.

Types Of Kayaks

Kayaks have evolved and improved over time and you have a variety of choices when you buy kayaks. These are as follows:

* Recreational.
* Light weight.
* Pedal and motorized.
* Ocean.
* Tandem.
* Inflatable.
* Fishing.
* Whitewater.
* Day and light touring.

Factors To Consider

When you visit a store where kayaks are for sale mbt shoes clearance , you should buy your kayak based on some important factors. These are as follows:

* The kind of water conditions where you will use your kayak. This means you need a boat that suits the kind of paddling you will be doing and where you will be using the kayak.

* Where will you store your kayak? The kayak will be mostly out of water than in, so it should fit into your storage area.

* Are you using it for recreation, light touring, or touring.

* Shapes and sizes.

* Do you need a fiberglass, molded plastic, wood, or any other type of material? Prices are different for each.

* Do you need hatches which keep the kayak floating and limit the water from filling into the cockpit.

* When you find kayaks for sale, you can decide whether you need knee braces, especially if you are paddling in waters which have waves and strong currents.

Kayak Accessories

When you decide on buying a kayak, you need kayak gear which helps you in your recreational sport. You will also need kayak dry bags or boxes to keep your important items safe and dry. Other gear includes dual cell paddle floats, men and women's lifejackets, sprayskirt, hatches, cockpit covers, and rudders.

Once you decide on your kayak, accessories, and price at the kayaks sale store, you should buy a high-quality kayak which ensures safety. You should choose your kayak wisely. You could also rent kayaks to get used to the sport first before investing in one of your own. Seeking technical help is recommended if you are a newbie to kayaking. Joining a training program will help you to get more involved and enjoy this rugged outdoor adventure activity. You can enjoy your new hobby in beautiful surroundings and among friends or family.

2011年6月24日星期五

How Has Been the Journey of Neon Signs-

How Has Been the Journey of Neon Signs?

Neon signs that amaze us today were discovered more than hundred years ago. It is indeed interesting to know about the journey of the gleaming neon lights all over these years.

Neon signs are the glowing tubes containing neon or any other inert gas. These startling things that are used today in variety of designs were in their nascent stage exactly 100 of years ago. A series of inventions in the 19 th century contributed towards the invention of neon lights and neon signs that passed through various developments in the 20 th century. The following discussion highlights the main events of the history of neon signs.

Discovery of Electric Discharge Lamps

Neon lights belong to the class of electric discharge lamps which were discovered throughout the 19 th century. Heinrich Geissler was a German physicist who discovered the geissler tube in 1855. The tube had the capability to glow when placed under low pressure and through an electric discharge. So, the electric discharge lamps were discovered in different varieties and using different gases by the end of the 19 th century.

Discovery of Neon

It was in 1898 that William Ramsey and M. W. Travers discovered neon in London . The gas present in the air is obtained through liquefaction of air and fractional distillation. The name of the gas was taken from ��neos', the Greek word that translates to ��the new gas.'

Discovery of Neon Signs

There are many stories about the first use of neon signs. However, the most legitimate story credits Georges Claude, the French chemist and engineer, as the inventor of the neon signs. Georges applied an electric discharge through a sealed tube containing neon in the year 1902. The first neon lamp was exhibited by Georges Claude at the Paris Expo 1910. In 1912, the first commercial neon sign was sold by an associate of Georges to a barber.

Popularity of Neon Signs

In 1923, the neon signs were for the first time brought to the United States by a Packard car dealer. Soon, these signs became popular for outdoor advertising. People would get astonished looking at them and would call them the liquid fire. In 1950s, the glass bending techniques progressed further, adding to the popularity of the neon signs.

Though, their popularity decreased in 1960s, but the artistic approach followed to design neon signs helped them regain the lost fame. Since then, these dazzling lights have been an important part of different applications.